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Highlights and Insights from Taichung Bicycle Week
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Electric bicycle components emerged as a major focus during Taichung Bicycle Week, reflecting the growing popularity of e-bikes in the market. Key parts such as electric motors, batteries, controllers, cables, and connectors dominated a sizable portion of the exhibition. With most specifications for the 2026 models already finalized, attention has shifted towards the anticipated 2027 models. This change is significant as it coincides with expectations that the current inventory surplus and persistently low demand and consumer sentiment will soon be addressed.

 

Market data indicates that the phase of destocking is nearing its end. Major industry players, including Giant, Merida, KMC, and Shimano, have reported a decline in their inventory levels. After peaking in early 2022-2023, these stocks have been steadily decreasing. However, there are notable differences among these companies: KMC's inventory levels have returned to pre-pandemic levels, while the others continue to face challenges.

 

Further analysis shows that exports are projected to decline in 2024 compared to 2023. Some companies are still grappling with excess inventory and are making concerted efforts to increase bicycle sales. To mitigate these issues, we recognize the necessity of better inventory control and management strategies to sell more bicycles effectively.

 

Moving forward, it is crucial for us to focus more intently on collaboration with our customers, providing improved products, and adopting lean management practices. This proactive approach will position us better to capitalize on market opportunities when consumer demand rebounds next year.

 

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